Industry Talk
Combatting Fake News: The EU's Motivations, Strategies and Challenges Ghada Azzi
The European Union has launched an awareness campaign in Lebanon to combat the issue of disinformation and fake news. As part of this campaign, a rulebook was released in the …The last picture show? On Lebanon’s film and production sector Iain Akerman
Lebanon’s production industry was once the pride of the Middle East. Now it is struggling to survive as the country lurches from one crisis to the next
Lebanon Advertising Investments in 2022: the figures Naji Boulos
The Rise and Fall of Brand Purpose Saad Al Abbasi
The State of Loyalty in the Kingdom of Saudi Arabia Ashish Sinha
Top five trends that will shape the media and advertising industry in 2023
Al Arabia prevails in reviving the outdoor advertising sector in Saudi Arabia Ghada Azzi
Radio in KSA: Effective Results, Powerful Impact Fouad Debouk
Saudi Signs Media, a driving force of change within the Saudi OOH advertising industry Ghada Azzi
Newly conceived Red Impact labors to make a positive difference in today’s world Ghada Azzi
How brands can help save lives Abdalla Yousef
How global brands are engaging with audiences in the Middle East Nadim Khammar
electriclime° Senior Producer Mahmoud El Masry on his journey and passion for production
Why the GCC is the ideal global gateway for Indian startups Neel Kothari