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Here are the top performers at the 2023 AdForum PHNX Awards, dedicated this year to the theme of PEACE, a new prize entered at this 4th edition of the competition. Considered for the prize are campaigns against hate, prejudice, war...
Portuguese agency FCB Lisboa won the special GRAND PRIX FOR PEACE at the 2023 PHNX Awards with the “Portuguese (Re)constitution”. To mark the anniversary of the Carnation Revolution, artists used the blue pencils favoured by censors to re-write the former fascist constitution with poems and illustrations celebrating freedom. The resulting manifesto also won the Print Grand Prix.
Ogilvy Honduras won both the Strategy & Technique and the Good Causes Grand Prix with “Morning After Island”. To protest a ban on emergency contraception pills, an island was created in international waters where Honduran women could take the medication legally – and protest against the ban.
AdForum launched the PHNX Awards in the heart of lockdown in 2020 to celebrate the resilience of creativity. It has lived on as one of the most unusual shows in the awards landscape. Unlike any other competition, PHNX has a unique global jury made up not only of creatives, but planners, executives, clients, PRs, marketers, consultants… everyone who makes up the vibrant ad industry.
This year, more than 800 jurors voted on the work online. The Grand Prix winners were chosen after a live panel debate.
The Grand Prix winners were:
FILM: VMLY&R Mexico – SHOUT
PRINT: FCB Lisboa – Portuguese (Re)Constitution
DIGITAL: DDB Chicago – Apologize the Rainbow
STRATEGY & TECHNIQUE: Ogilvy Honduras – Morning After Island
DESIGN: Serviceplan Germany/Serviceplan Korea – Dot Pad
GOOD CAUSES: Ogilvy Honduras – Morning After Island
GRAND PRIX FOR PEACE: FCB Lisboa – Portuguese (Re)Constitution
From the Middle East, four agencies earned bronzes for their work.
From Jordan, Adpro Communications won Bronze for #ExperienceJordAIn campaign for Jordan Tourism Board campaign in DIGITAL: Online advertising (banners, pop-ups etc.); AdPro also won Bronze for Blink in DESIGN: Brand identity category.
From Qatar, The Film House won Bronze for Qatar Fund for Development (QFFD) in GOOD CAUSES: Creativity for peace category.
Last but not least, from the UAE, Memac Ogilvy scored Bronze for Al Futtaim’s 'IKEA for Aliens' campaign in DESIGN: Graphic design; and AKQA scored Bronze for its Al-Futtaim Toyota’s Journey of Mindfulness campaign in DESIGN: Graphic design and in STRATEGY & TECHNIQUE: Integrated categories.
FULL LIST OF GOLD, SILVER AND BRONZE AVAILABLE WINNERS HERE
