Industry Talk
A new Paradigm Shift for the Tobacco Industry?
Ghada Azzi
For 150 years, the tobacco industry (TI) has been dependent on one increasingly embattled offering: combustible tobacco. And it is only in the last five years that we have started …
The UAE tourist experience in a Post-COVID-19 World
By Kristine Pitts, Director of ExperienceLab Middle East
Crisis Management and Marketing Communication Through Coronavirus Crisis
Gaby Chamat
A new exciting decade for communicators
Sawsan Ghanem
All Trends are Similar. What's Next? A TBWARaad Analysis
Nayla Tueni: ‘We have to be the voice of the people’
Iain Akerman
The Establishment Survey, a Premiere in Lebanon & the Arab World
Ghada Azzi
Rafic Tamba: ‘We like shaking things up’
Edouard Monin: 'it's the era of total understanding'
Ghada Azzi
Advertising/design instructors' take on what is being done to bridge the gap between academia and the professional world
Georges Kyrillos' take on Fresh Graduates in the Workplace
Gloria Kaba, on how to boost students' employability
Degree vs Determination – what do you need to enter the workforce today?
Arjun Rk & Ghada Azzi
Alex Maalouf on Taking influence too far?
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