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From birth pangs to maturity in the MENA ad industry - Ramzi Raad’s ‘The Story of Advertising in the Middle East’ affords readers a behind-the-scenes look
Ghada Azzi
The Imagination Machine, a guide to mining the power of imagination and creativity for business success
Bain & Company and Fred Reichheld reveal the unbeatable strategy of loving customers in insightful book
ArabAd's staff
The culture war comes to Adland: how the advertising industry stopped selling and started saving the world
RELENTLESS ROLE MODELS by John Tschohl
New Art Book about Banksy Uncovers the Secrets of his Walled Off Art Editions
Why Leaders Should Be Readers (and my top picks from 2019 as a bonus)
Peter Corijn
Facing the future: a talk with Farid Chehab about his new book "A Bridge over the 21st Century"
The Launch of AD Vitam
ArabAd staff
When Farid Chehab Speaks of Happiness and Creativity
ArabAd staff
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