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- Let’s talk about content again
Content marketing is increasing in importance but both brands and agencies are getting it wrong. Why? What needs to change for content to start working for brands?
- The 4Ts of Digital Marketing Operations: a local marketing concept for global implementation
Marketing may be defined as placing the proper product in the right place, at the proper price and at the right time frame. This is the 4Ps of Marketing Mix, …
- Emotional Triggers & Digital Media Promotions Olga Andrienko
- The Battle to Clean Up Digital Advertising Iain Akerman
- The Client Dilemma By Iain Akerman
- 2018 Social Media Trend Forecast: What Should Marketers Capitalize on This Year? Christina Fakhry
- Let’s talk about content Iain Akerman
- The Full Digital Journey Triangle's Way
- Succeeding to Fail vs. Failing to Succeed Jad Haidar
- WetPaint: Navigating a Sea of Code ArabAd staff
- Digital marketing is the way forward for SMEs ArabAd staff