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World Cup excitement outside the stadiums
Elias Wakim
Elias Wakim, General Manager at Promofix GCC, the digital arm of JGroup, recalls how his team accompanied sponsors and advertisers during the World Cup and how they successfully managed to …
Global advertising spend forecasts reduced by $90bn as digital slowdown bites
Promofix spearheads the digital transformation of the KSA media industry and beyond - JGroup's CEO Imad Jomaa explains
Ghada Azzi
MBC GROUP has secured rights to various anime series for Shahid
Marketplace X, a new unique platform of marketing placements launches in MENA
Basebone expands its MENA content offering
Al Arabiya News Network & MBC Media Solution launch new digital content brand ‘Akthar’
FoxPush brings its new DSP to the market to ensure fast campaign-scaling
Promofix expands partnership with Blis to cover Turkey and France
Promofix and Rising Giants Network enter strategic partnership
Market conditions and privacy changes continue to disrupt app marketers and media companies, finds AppsFlyer’s Performance Index
Can retail media publishers grow their revenue through ad-filtering users?
