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Joe Ayache: ’Lebanon’s creative talent is mobilized for the foreign markets’
Joe Ayache, Managing Director / Partner, a&a Porter Novelli and President of the IAA – Lebanon Chapter, assesses the state of Lebanon’s ad industry during the year 2022 and shares …2022, this was the year that was for Lebanon’s ad industry Tarek Chemaly
Denying Reality: Lebanese Advertisers Remain Upbeat Despite Dire State of Industry
Global economic outlook expected to impact 2023 business plans for 95% of marketers worldwide
Middle East companies experiencing strong post-pandemic rebound, PwC Middle East study says
Global ad spend to rise 8.3% this year but growth will slow significantly in 2023
The AUB’s Innovation Center mobilizes Lebanese youth to tackle Lebanon’s hyperinflation crisis with cryptocurrency
The Lebanese Transparency Association launches the 'Lollar - Currency of Corruption' campaign to remind Lebanese they are #NotPayingthePrice ArabAd's staff
Consumer confidence in the Saudi Arabian economy on the rise, reveals new research
About 9 in 10 believe inflation, aggravated by Russo-Ukrainian War, has impacted spending
GCC economies to grow 14.51 per cent in 2021, says report
A kingdom in transition Iain Akerman
Unlocking Sustainable Investment in AFRICA through AIM-AFRICA