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Five major mistakes brands make when conducting an influencer marketing campaign
Influencer Advertising is set to continue booming in 2023
Ogilvy PR launches global Business Influence offering
ArabAd's staff
Shams Talks reviews challenges and opportunities for Influencer Marketing in the UAE
Sharjah Media City’s Shams Talks to tackle effectiveness of investment in influencer marketing
TikTok highlights its range of family safety features with #SaferForYou initiative
Brands will spend $27.5 billion on Influencer Advertising in 2022
ArabAd's staff
Regional creator economy expected to rise in popularity as Arab youth flood video social entertainment platforms
Unexpected eCommerce trends to tap into in 2022 and beyond
OMNES Influencers opens door to new strategic partnerships
