Innovation

Digital/Tech

New interactive ad format introduced by Tarek Nour Group set to change the VOD experience

Ghada Azzi 12 Mar, 2025

News In Brief

Snap and Qatar's GCO to launch MENA's first AR Academy in the Middle East

ArabAd's staff 26 Feb, 2025

News In Brief

Atlai, the Saudi-made AI platform, launches a more powerful version to address pressing climate challenges

ArabAd's staff 15 Feb, 2025

Free Talk

Why co-creation has become essential for brands targeting Gen Z

Ahmed Abd El-Moneim, Eyedias 18 Nov, 2024

News In Brief

Almarai and SIG enter strategic partner for five-year expansion plan

ArabAd's staff 11 Nov, 2024

Events

Three Innovation Day 2024 Lessons to Feel Positive About the Future

21 Oct, 2024

News In Brief

Smartpocket, a new app about to revolutionize the way students in the UAE save money

ArabAd's staff 17 Oct, 2024

News In Brief

Humanoid robots' deployment about to start, says GlobalData

13 Oct, 2024

News In Brief

Game Jam Event: a celebration of the UAE's innovative spirit

ArabAd's staff 9 Oct, 2024

News In Brief

ADL presents HEIs' foundational role in advancing innovation hubs in the Middle East

26 Jul, 2024

News In Brief

Sobha Realty’s projects introduced through first-of-its-kind holographic displays

31 May, 2024

News In Brief

Publicis Groupe ME&T introduces The Growth Club, a first-of-its-kind initiative for the industry

25 Apr, 2024

News In Brief

The Bold Group backs Alwaleed Philanthropies in the making of AI-powered Altai to stop deforestation

4 Mar, 2024

News In Brief

High levels of digital awareness set to transform the future of retail in Saudi Arabia

20 Feb, 2024

Digital/Tech

Transforming retail: The power of AR in shaping personalised experiences

Gaynelle Brautigam, Tactical 14 Feb, 2024