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YouTube’s global advertising revenue is set to rise 4.0% in 2023 to reach $30.4bn
More than one billion hours of video are watched every day on YouTube globally. In the US YouTube is the biggest TV streaming platform since overtaking Netflix
Wunderman Thompson's latest research finds that consumers want brands to wow them
UM presented a global-first Brand Lift study with TikTok at an exclusive event
Webedia’s breakthrough study reveals that 82% of Arab mothers do not relate to the ads they watch
Earned Effect study outlines the business impact of campaigns that earn coverage and conversation
Almost all Gen Z and Millennials in Saudi Arabia will be regular AR users by 2025
Strong client-agency relationships lead to more effective work, finds Aprais, WARC study
TikTok, the ideal addition to a marketer's Ramadan media mix, says study
Meta annual study reveals behavioral insights during Ramadan
Digital 2023 new report shows that social media use is on the increase globally
Largest opinion poll in the Arab world highlights significant trends in Arab public opinion
UAE shoppers are the most mobile centric, omnichannel consumers in the world, finds PYMNTS-Visa CyberSource Survey
