TAGS
Ramzi Raad on the challenges and triumphs of building a successful advertising industry in MENA
Ghada Azzi
In October of last year, ad industry veteran Ramzi Raad released his book, ’The Story of Middle East Advertising’. During the launch event at the Suliman Olayan School of Business, …
Hilton and TBWA\RAAD highlight the crucial elements at the heart of every great stay in new Middle East campaign
Hilton and TBWA\RAAD launch Hilton’s biggest ever Middle East ad campaign to support the global brand platform, ‘Hilton. For the Stay’
Lebanon advertising community: Those who remain
Iain Akerman
Walid Kanaan: ‘Lebanese talent is extremely essential for the marketing culture in the MENA’
M.A.L.I.’s campaign transforms the World Cup’s first-ever female referees and their whistles into messengers of change
ArabAd's staff
TBWA\RAAD Dubai appoints Paulo Areas as Executive Creative Director
adidas, Castrol, Hilton, and Saudi Telecom among the brands shortlisted at WARC Awards for MENA Strategy 2022
Three Dubai-based Colombian creatives shine at El Ojo de Iberoamerica Festival
ArabAd's staff
New campaign by TBWA\RAAD shows how LIAMO Pasta causes commotion in Italy
ArabAd's staff
Impact BBDO scoops three Grand Prix at MAD STARS 2022
ArabAd's staff
Cannes Lions 2022: recap on a grand win for the Middle East
Iain Akerman
UAE gathered most finalist numbers globally for MAD STARS 2022, with IMPACT BBDO in the lead
