TAGS
Online video emerges as an effective format in an evolving media landscape
A TikTok and WARC report: When entertainment meets effectiveness - a guide to maximising impact
The world's most awarded campaigns and companies for creativity revealed in WARC Rankings 2023: Creative 100
WARC Awards for MENA Strategy 2022 - Insights uncovered
Strong client-agency relationships lead to more effective work, finds Aprais, WARC study
Global ad spend in publishing media set to decline, finds new WARC analysis
WARC reveals insights from the winners of the 2022 IPA Effectiveness Awards
Havas Middle East scoops Grand Prix at WARC Awards for MENA Strategy 2022
Global advertising spend forecasts reduced by $90bn as digital slowdown bites
Retail media is now the fourth-largest advertising medium, per WARC survey data
adidas, Castrol, Hilton, and Saudi Telecom among the brands shortlisted at WARC Awards for MENA Strategy 2022
Global economic outlook expected to impact 2023 business plans for 95% of marketers worldwide
Global ad spend to rise 8.3% this year but growth will slow significantly in 2023
