Dubai Lynx brings LYNX Live to MENA Creative Industry
Posted on 2020 Sep,28


From 5 - 7 October, Dubai Lynx is presenting LYNX Live Virtual, an immersive digital experience hosted on Cannes Lions’ global platform,  LIONS Live. Over the course of the three days, LYNX Live Virtual will host creative conversations, debates, intimate interviews and forecasts on the future for MENA’s creatives. This curated content is available to everyone, everywhere, for free. 

 

What to expect from LYNX Live Virtual

My Creative Journey, sponsored by Anghami

MENA’s greatest storytellers and creative stars share lessons from, and secrets behind, a long-lasting career in creativity.

Industry Shorts

Extraordinary brands, agencies and people talk about creativity. Surprising and original, these films showcase some of the region’s finest minds and the sharpest thinking in the industry.

The LYNX Live Debate

Industry leaders come together to figure out what’s next. We tackle a hot topic affecting MENA’s creative community, with perspective from important people across the business of creativity.

MENA, What’s Next?

Diverse thinkers share thoughtful and provocative future scenarios – based on science, data, insight and their own ideas on what will matter most in the years to come.

 

Talent announced so far:

  • Vidya Manmohan, Ex-ECD – Grey MENA, Founder & Creative Chairwoman, V 4 advertising

‘Beware of Your Comfort Zone’

LYNX Stories - My Creative Journey

 

  • Zainab Salbi, Humanitarian, Author, and Media Personality  

MENA, What's Next?

                       

  • Christine Harb, VP Marketing CEMEA, VISA

‘Marketers From MENA: Christine Harb, VISA’

Marketers From MENA

 

  • Kalpesh Patankar, Chief Creative Officer, VMLY&R, MENA

‘Ain't No Rules’

LYNX Stories - My Creative Journey

 

  • Ali Rez, Regional Executive Creative Director, Middle East and Pakistan, IMPACT BBDO

‘Cross the Line; My Creative Journey’

LYNX Stories - My Creative Journey

 

  • Ghassan Harfouche, Group CEO, Middle East Communications Network

‘LYNX Live Debate’

Keynote

 

  • Patou Nuytemans, Chief Executive MENA, Chief Digital Officer EMEA, Executive Partner Worldwide, Ogilvy

‘LYNX Live Debate’

Keynote

 

LYNX Live Masterclasses, in partnership with Snap Inc.

Taking a step back from Powerpoint slides and metrics, the LYNX Live masterclass programme has been offering unique opportunities to see what drives and inspires creative leaders. The recent ‘In the Jury Seat’ masterclass provided university students with the unique opportunity to become Jury members and award four categories of work based on case films, background information and the Unstereotype Alliance guidelines.

LYNX Live Weekly

Each week in the run up to LYNX Live Virtual, a top-rated Dubai Lynx talk will be shared to the LYNX Live audience along with a curated Anghami Playlist from one of the region's creatives.  In the latest LYNX Live Weekly, Matt Eastwood, Global Chief Creative Officer at McCann Health (Previously Worldwide Chief Creative Officer, J. Walter Thompson), explores the idea that “the memory is the message.”

LYNX Live Podcasts

Hosted with Campaign Middle East and broadcast on Anghami, the bi-weekly podcast has been providing news and insightful views from industry leaders. So far, the podcast has discussed important topics such as mental health in the creative industries and the power of music in evoking storytelling and emotion in creative campaigns.

 

LYNX Live Virtual is free and registration can be done via  https://www.dubailynx.com/lynx-live