Spacetoon and Almarai's collab achieves great success in the realm of 3D animation
Posted on 2024 Apr,02


Children's TV channel Spacetoon and Saudi dairy company Almarai's groundbreaking collaboration, "Cake Bar and Heroes," has captivated over 6 million viewers on YouTube, garnering widespread acclaim from a diverse audience.

This pioneering project, with a focus on showcasing Almarai's esteemed 7DAYS Cake Bar product, marks the inception of the first-ever 3D animated series jointly produced by Spacetoon, Almarai and Spark Foundry, the media agency for Almarai for the past 20 years.

The production of "Cake Bar and Heroes" entailed extensive hours dedicated to crafting narratives that resonate with the Arabic cultural heritage, accentuated by the dubbing process at the renowned Spacetoon studios.

In order to ensure a visually captivating experience, precise technical methodologies were employed to refine the visual aesthetics in response to the aesthetic preferences of Arab children.

The series unfolds across ten episodes, chronicling the daily adventures of siblings Badr, Bodoor, and Badran as they navigate challenges with the aid of Cake Bar energy. This energy source not only fuels their endeavors but also serves as the key to unlocking a realm of joy and excitement. Each consumption of the Cake Bar propels them towards success, echoing their empowering motto, "More Energy, More Victory."

Broadcasted across a multitude of platforms including Spacetoon TV, its YouTube channel, Spacetoon Go app, and Almarai's YouTube channel, "Cake Bar and the Heroes" caters to children aged 4 to 12, comprising bite-sized episodes of approximately two and a half minutes each