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Advertising
Welcome to the world of creative commerce
Iain Akerman
Creative commerce has rocketed into the limelight. So why aren’t brands across the Middle East embracing it with gusto? -
Advertising
Tahaab Rais: ‘The ideal agency has strategy at its core’
Iain Akerman
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Advertising
Ad industry and the rise of the machines
Iain Akerman
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Advertising
Global ad spend to top $1trn for first time next year, as per WARC forecast
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Advertising
Azhar Siddiqui: ‘Dubai, a market that inspires innovation and collaboration’
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News In Brief
- 2023 Oct,02Connecting creators with enterprises through Eyedias, a new co-creation platform launched in EgyptRead More
- 2023 Oct,02Saudi’s Alamiya makes bold move back into the film industry with the acquisition of Lyra PicturesRead More
- 2023 Oct,02Dubai Watch Week selects Houbara Communications as PR partnerRead More
