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News In Brief

World Out of Home Organization confirms date for its APAC Forum in Kuala Lumpur
Hospitality Sales and Marketing Association International Middle East readying for the 5th annual Commercial Strategy Conference

Egypt’s Convertedin raises $3 million to transform data-led marketing for e-commerce businesses across MENA and Latin America
Arthur D. Little report examines key challenges to effective business sustainability
Three creatives from the Middle East to partake in the Next Creative Leaders 2022 global jury
Snap expands its footprint in the MENA region
MBC STUDIOS to produce “Rise of the Witches” – the biggest TV series to be ever made in the KSA
Ottimo Sports launches a platform that approaches sports sponsorships in nimble and effective way
Director Fausto Becatti signs with Sweetshop for representation across Asia
The Marketing Society announces Abu Dhabi new leadership board
WARC reveals insights from the 2022 Cannes Lions Creative Effectiveness winners
MENA professionals pick their jobs based on the company’s management style
YouTube ad revenue growth in Q2 is the slowest in over two years
New appointments at Like Digital & Partners as the company experiences record growth

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