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- WARC highlights e-commerce trends in 'The Future of Digital Commerce' 2024 report
Retail media advertising spend is forecast to reach $153.3bn worldwide in 2024, according to WARC’s latest analysis. The continued growth is fuelled by advances in off-site targeting as commerce data …
- WARC report 'The Future of Programmatic 2024' explores key trends set to shape programmatic advertising over the next 12 months
The Future of Programmatic 2024 report explores key trends and topics set to shape programmatic advertising over the next 12 months.
- YouTube's market share sees biggest increase among social media giants
- WPP chosen as Colgate-Palmolive’s agency of record for Amazon in Europe
- AITnews embraces humanized AI in all operations
- Augustus Media's Lovin’ regional podcast network reaches one million monthly listens
- Hamza Sarawy appointed as Head of Communications Platformance MENA
- AppsFlyer collaborates with AWS on DCP for commerce media networks and social platforms
- Orchard Clips new Archive Services turns audiovisual archives into an invaluable resource
- Short-form video helps supercharge the media mix and drive full funnel impact
- Social Media advertising spending to grow by 6% in 2024
- The Testicular Cancer Society and FP7 McCann 'highlight your balls' in new awareness campaign ArabAd's staff