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- Top advertising and AdTech trends and developments in the UAE in 2024
The Trade Desk, the technology company that specialises in digital advertising, has identified key trends in the AdTech space. Here is a summary of the top advertising and AdTech trends …
- blinx, a new digital media hub, officially launches in the Middle East
- MBC GROUP secures three-year deal renewal with Paramount Global Content Distribution
- L'Oréal and UM MENAT use DV Authentic Brand Suitability to optimise campaign
- MBC GROUP to launch and operate a brand-new TV channel dedicated to Saudi culture
- Promomedia introduces Iraq’s first-ever and largest 3D LED billboard
- UM MENAT and Teads join forces to drive advertising sustainability and pioneer carbon-neutral goals in Saudi Arabia
- PromoMedia selected as exclusive media representative for TikTok in Iraq
- eVulpa acquires exclusive La Liga advertising rights for the MENA region
- PivotRoots to handle digital media and performance marketing for Urban Company
- Shahid strengthens partnerships across MENA region, achieves 3.5x growth in 12 months
- Augustus Media expands reach with new partnerships with T-Pay, Daily Hunt & Visha App