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WARC reveals insights from the 2022 Cannes Lions Creative Effectiveness winners
Media inflation driving up the cost of advertising across channels, with TV most affected, finds WARC report
WARC releases 'State of the Industry 2022: Modern Marketing in EMEA' report
Talkwalker launches its Forecasting capability that enables brands to forecast future consumer trends
New report from Wunderman Thompson outlines the driving forces behind the next wave of inclusion
Brands will spend $27.5 billion on Influencer Advertising in 2022 ArabAd's staff
GfK Consumer Pulse Study finds consumers in MENA are excited about metaverse
Tremendous upsurge in App sharing and mobile gaming during Eid in the Middle East
WebEngage Trends & Insights Report 2022 reveals the highest-conversion-rate time slot in MENA
Unexpected eCommerce trends to tap into in 2022 and beyond