TAGS
- Katia Yasmine: ‘Life as we once knew it has changed’
Katia Yasmine, Managing Director at TRACCS Lebanon, speaks of the “survival of the fittest” mentality her team adopted in order to overcome the challenges they had to face in 2022; …
- Ghada Chehaibar: 'There is a strange beauty to the crisis'
Ghada Chehaibar, Managing and Creative Director for Purple advertising, discusses the strategies and challenges faced by ad agencies in Lebanon during the ongoing crises and how they have adapted to …
- Firas Mghames: ‘Adversity is the Fuel of Greatness’
- Moe Minkara: ‘The year 22 was a catch-22’
- Nada Abi Saleh: ‘The challenge is to continue creating in a totally collapsing environment’
- Stro’berry Advertising: Two Decades of Inspiration & Innovation
- Overcoming Obstacles: The Creative9's Strategies for Maintaining Inspiration and Attracting Top Talent Ghada Azzi
- Combatting Fake News: The EU's Motivations, Strategies and Challenges Ghada Azzi
- Rudy Shoushany, the transformational thinker Iain Akerman
- Samer Abboud: ‘We’ve been actively working to revive Lebanon’s status as an international hub’
- Joe Ayache: ’Lebanon’s creative talent is mobilized for the foreign markets’
- Assaad Kassis: ‘Current tactical spending reflects the market situation in Lebanon’