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Crisis Management and Marketing Communication Through Coronavirus Crisis Gaby Chamat
With so many uncertainties in these unprecedented times, it may be hard for managers and marketers to figure out how to face the Coronavirus crisis, therefore your management and marketing …Why Leaders Should Be Readers (and my top picks from 2019 as a bonus) Peter Corijn
Let me come clean straight away: I’m a bookworm. Over time, I have come to believe that reading is an essential part of leadership development.
Insurgency and Counter-Insurgency: What Big Business Can Learn from It to Better Defend Against New Entrants Peter Corijn
Georges Najm on Coping with Difficult Times
Roger Sahyoun: Looking into the future through the past
Nadim Khoury: 'Let’s Have Fun Again' Nadim Khoury
Advertising/design instructors' take on what is being done to bridge the gap between academia and the professional world
Degree vs Determination – what do you need to enter the workforce today? Arjun Rk & Ghada Azzi
Advertising agencies are losing all their battles
Design Plus: When a logo is a no go Mark Tungate
Emotional Triggers & Digital Media Promotions Olga Andrienko
Digital Transformation to take a firmer grip on companies in the coming years, says Ralph Raad, General Manager of Memac Ogilvy, Beirut Ralph Raad