Branding
Nike's Jordan Brand “Jumpman” Logo Cleared of Any Copyright Violations ArabAd staff
The Nike ‘Jumpman’ logo, which sports a leaping Michael Jordan, has been cleared of any copyright violations after a two-year legal battle with photographer Jacobus Rentmeester. The logo shows Jordan …MINI logo gets a strategic brand refresh
MINI, the car company owned by the BMW group, has unveiled a new logo. “At the core of the new MINI brand identity lays an awareness of traditional values combined …
Zenith unveils new global brand vision and identity
Emirates Has Lost its Place as the Middle East’s Most Valuable Brand to STC
Will Snapchat’s Ambitious Valuation Last Longer than its Posts?
A Las Vegas Education Chris West
Expo 2020 Dubai Logo Unveiled ArabAd staff
Coke Finalises its ‘One Brand’ Strategy ArabAd staff
Dubai Media City Gets a Revamp ArabAd staff
Reconciling Local Identities with Global Culture Fayza Bjayou
Brands in the Saudi Market Need to be Anchored by a Human Purpose
The Visual Identity of all Four Olympic Bidding Cities
The Next Global Cyber Branding Boom Naseem Javed
Brand Lounge: a decade and a makeover ArabAd staff