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ACT Good Report 2024 celebrates best advertising campaigns for good
Are brands missing a climate leadership opportunity at Super Bowl? Thomas Kolster
Thomas Kolster, the marketing activist and expert in purpose-led advertising, who has been reviewing Super Bowl’s commercials for the past seven years, makes a stark observation. Statistics show there’s an …
From the seas to the community, NBA makes an impact with ‘Nets for Change’
A groundbreaking initiative by easypaisa and IMPACT BBDO helps Pakistani women grasp their marriage contract
Puck empowers Lebanese women with its ‘Selfless Shelves’ initiative
Kinokuniya and Saatchi & Saatchi launch 'Offset Boxset', an initiative that merges reading with environmental responsibility
‘Resistruments’ or when weaponry are repurposed to signal hope - a powerful campaign by ArtHelps and Jung von Matt for Ukraine ArabAd's staff
Al-Futtaim Lexus brings responsibility at the heart of its UAE National Day celebration
The Luum Awards opens call for entries for 2023 edition
The Marketing Society, Zayed University and the SEE Institute aboard the 'Sustainability Squad'
Lebanon's Ministry of Telecommunications and Information embark Lebanese on a journey of meaningful conversation through 'Khalina Nethawar' campaign ArabAd's staff
The Good Report celebrates the best campaigns of 2022 for social and environmental responsibility