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Lessons from the 2019 global WARC Awards
WARC, the global authority on advertising and media effectiveness, has recently released the Effective Innovation Report 2019, highlighting key themes from some of the world's most original marketing thinking.Drawn from …
WARC Prize for MENA Strategy 2019 winners announced
Campaigns for global brands including Nescafé, McDonalds, OMO and Uber, as well as local brands, such as Al Tayer Motors, Byblos Bank, Jarir Bookstore and Saudi Telecom Company, are among …
Social advertising growth halved over the last year
FP7 McCann Dubai wins Grand Prix at WARC Awards, Effective Use of Brand Purpose
STC campaigns land Gold and Silver at WARC Media Awards 2019
AVOD growth is outpacing other paid media, with spend set to near double to $47bn by 2023
TBWA\Raad wins Grand Prix at WARC Prize for MENA Strategy
ArabAd staff
WARC Media Awards 2017 open for entries
Artificial Intelligence to Impact the Marketing Industry Next Year
