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Advertising
The future of destinations
Matt McLean, Imagination ME
After years of isolation, the kingdom of Saudi Arabia has opened itself up to the world. In doing so, it has become the second fastest …
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Editor's Picks
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- News In BriefNissan Al Babtain & Horizon FCB Kuwait win the Nissan ‘Defy Ordinary’ Award
- News In BriefJacques Séguéla, France’s foremost advertising pioneer, to be honored with Cannes Lions' lifetime achievement award
- Events/AwardsPurpose-driven campaigns dominated the Grand Prix at 2024 AdForum PHNX Awards ArabAd's staff
- Art & DesignOmantel and Leo Burnett Dubai introduce Maqroo, the first Arabic dyslexia-friendly font
- Art & Design‘Resistruments’ or when weaponry are repurposed to signal hope - a powerful campaign by ArtHelps and Jung von Matt for Ukraine ArabAd's staff
- Art & DesignContinental ME transforms discarded tyres into powerful symbols in a unique art installation
- Art & DesignBentley launches ‘Belonging Bentayga’ with a strong statement for inclusion
Industry Talk
Most Read
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Events/Awards
Branding
Ads of the Week
In a groundbreaking venture in sports sponsorship, Nissan Middle East has taken its partnership with the premier football team, Manchester City, to unprecedented heights, showcasing the iconic Nissan Patrol in an exciting new campaign called “A League of its Own.”
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